First partnering with the AFL in 2022, OMO has continued its ongoing partnership as the Official Changeroom Partner, Official Laundry Partner and Official Fabric Care Partner of the AFL.

During this partnership Mister Brown Co. has assisted in creative solutions across Digital, Print (both OOH and Instore), in-game Stadium LED perimeter boards and Trainer uniforms for the 2025 Finals Series.

Mister Brown Co. has also worked with Unilever over the last 3 years on Coles’ Healthy Kicks initiative, focussing on kids getting active and developing life long healthy eating and exercise habits.